Caterham Valley’s elf takeover is a huge success
Hundreds of children popped into shops and businesses in Caterham Valley in the run up to Christmas in search of mischievous elves. And four lucky youngsters have now been chosen as Elf trail winners.
The town’s first ever Christmas Elves Takeover brought huge excitement as families hunted for the 20 handmade characters hidden in shop windows in a bid to win prizes.
Family fun
The free family event, organised by the Caterham BID (known as Caterham Valley For You) also proved a big hit with local businesses who were inundated with little elf hunters eagerly ticking off their trail sheets.
“The Elf Takeover brought hundreds of people into the town and we have had amazing feedback from families and businesses in Caterham Valley,” said chairman of Caterham Valley For You, Andrew Browne.
“This initiative has been a great way for people to get to know their way around Caterham Valley and to become more familiar with the wonderful shops and the facilities we have here.”
More than 100 completed trail sheets were submitted to the special elf collection points based at the town’s library and Caterham Valley Computers and four winners were chosen to receive WH Smith vouchers. They are Arthur Hopkins, aged four, Mia Brown, aged five, Seren Cunningham, aged eight and Jake Connor, 12. All live in Caterham.
The Caterham Valley For You brings together the town’s businesses, from independent boutiques and specialist retailers to household names and national corporations, to help make Caterham a better place to shop, work and visit.
Events for 2018 include another family fun trail for Easter and the Caterham Elf Trail will be back later this year.
